Red Keur, Rooikeur - a graceful shrub producing lots of color in spring along with a beautiful sweet fragrance. Flowers are bright magenta pink with yellow nectar guides. They are densely clustered in a pyramid shape along the tips of branches with 30 or more individual flowers per stem. They have a beautiful sweet fragrance, reminiscent of icecream. It has huge horticultural potential as a showy landscape plant.