Lobostemon belliformis is an incredibly rare and fabulous shrub from the Borage family; it is spectacular in bloom with its clusters of red tubular flowers.
More than 80 percent of its habitat has been lost to mining since 1980 and the remaining area is not conserved. This species is therefore regarded as Critically Endangered.
Lobostemon belliformis is relatively new to horticulture. It grows best in well-drained sandy soil in warm, sunny areas, particularly on embankments and in rockeries.