This bromeliad is very rare in cultivation and hard to find. This species is native to Bolivia and Brazil. This species must be considered one of the more spectacular and desirable of the larger growing, hummingbird pollinated Billbergia's in the Heliconidae section. Individual growths are strikingly narrow and upright, forming artistic, trumpet shaped vases. Mature growths flower reliably in a years time. The inflorescence carry bright pink bracts, below which hang the contrasting rich purple flowers. These are fresh seeds which can germinate in only a few days after planting. They are best planted being barely poked into a medium which contains peat-moss and/or finely milled sphagnum, as they require light for germination. Kept moist in a sealed bag or terrarium initially, seedlings develop amazingly quickly, and older plants will take more sunlight than the majority of bromeliads. A wonderful species who's seeds are otherwise impossible to find commercially.